Event markup describes the details of organized events, such as musical concerts or art festivals, that people may attend at a particular time and place. Events that meet Google’s policy guidelines may be eligible for Rich Snippets in search results, as described in this document, as well as for display in Knowledge-Graph-powered features, documented separately.
https://developers.google.com/structured-data/rich-snippets/events
Event markup describes the details of organized events, such as musical concerts or art festivals, that people may attend at a particular time and place. Events that meet Google’s policy guidelines may be eligible for Rich Snippets in search results, as described in this document, as well as for display in Knowledge-Graph-powered features, documented separately.
https://developers.google.com/structured-data/rich-snippets/events