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Marketing 2-months pre-allocated resources #131

Description

@cristinaluengo

Problem statement

The Marketing Department is responsible for a wide range of activities in the Open Home Foundation, and some of those happen recurrently with a regular cadence. This means that some of the department's resources are pre-allocated to these activities, and therefore cannot be allocated to other new projects.

Community signals

No response

Scope & Boundaries

In scope

2-months cadence:

  • 2 newsletters: Copywriting, Design and Digital Marketing
  • Social media content: 2-3 dedicated social posts
  • Social media efforts: 12-15 social posts (average)
  • 1-2 blog posts: Copy, Design, Dev, and Digital Marketing needs
  • 2-3 WWHA launches: Partnerships, Design, Copy, Dev, and Digital Marketing needs
  • 2 release party assets: Design
  • Event/Meetup support: Copywriting, Design and Digital Marketing
  • Merch development
  • Adhoc copywriting, design and webdev requests

Not in scope

  • Other opportunities approved in the roadmap

Foreseen solution

No response

Risks & open questions

  • Not proper planning or buffer time to complete the list above.

Appetite

  • Medium: to ensure that resources are available to carry out those actions that are already in the department's work plan on a monthly/2-months basis.

Execution issues

No response

Decision log

Date Decision Outcome

Activity

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