Title: Missing book-to-skill gaps across existing authors — 24 books identified

[23r2efewvcs]

Problem

The repo currently covers 15 skills from 14 source books across 12 authors. However, most authors have additional books that are either direct sequels, companions, or complementary frameworks — and those are not represented as skills.

This creates a gap where a user who reads the skill and wants to go deeper (or needs a related framework) has no structured path. Worse, some "sequel" books contain the operational layer that makes the original skill actionable (e.g., Marketing Made Simple operationalizes StoryBrand, Inside the Tornado operationalizes Crossing the Chasm).

Gap Analysis by Author

Alex Hormozi (1 of 3 covered)

Book	Year	Status
$100M Offers	2021	✅
$100M Leads	2023	✅
$100M Money Models	2024	❌

Completes the Hormozi trilogy. Covers monetization models — the missing piece between "what to sell" (Offers) and "how to reach people" (Leads).

Geoffrey Moore (1 of 7 covered)

Book	Year	Status
Crossing the Chasm	1991	✅
Inside the Tornado	1995	❌
The Gorilla Game	1998	❌
Living on the Fault Line	2000	❌
Dealing with Darwin	2005	❌
Escape Velocity	2011	❌
Zone to Win	2015	❌

Inside the Tornado is the direct sequel — it answers "what happens AFTER you cross the chasm?" Escape Velocity addresses how to avoid being pulled back by legacy products. Dealing with Darwin covers innovation at every company phase.

Robert Cialdini (1 of 4 covered)

Book	Year	Status
Influence	1984	✅
Pre-Suasion	2016	❌
Yes! 50 Scientifically Proven Ways	2008	❌
The Small BIG	2014	❌

Pre-Suasion is the companion to Influence — it covers how to set the context BEFORE attempting persuasion. Directly complements the existing influence skill.

Chip & Dan Heath (1 of 4 covered)

Book	Year	Status
Made to Stick	2007	✅
Switch	2010	❌
Decisive	2013	❌
The Power of Moments	2017	❌

Switch is critical for behavior change (fintech adoption, onboarding flows). Decisive covers decision-making frameworks — directly useful for founders making product/strategy calls.

Donald Miller (1 of 5 covered)

Book	Year	Status
Building a StoryBrand	2017	✅
Marketing Made Simple	2020	❌
Business Made Simple	2021	❌
How to Grow Your Small Business	2022	❌
Hero on a Mission	2022	❌

Marketing Made Simple operationalizes StoryBrand into sales funnels, email scripts, and wireframes. It's the "now implement it" companion.

Steve Blank (1 of 5 covered)

Book	Year	Status
The Four Steps to the Epiphany	2003	✅
The Startup Owner's Manual	2020	❌
Not All Who Wander Are Lost	2010	❌

The Startup Owner's Manual is the revised, expanded, hands-on version of Four Steps. Many practitioners consider it the canonical reference.

Other authors (1 book each, 1 skill each — lower priority)

Author	Current Skill	Missing Book
Eric Ries	The Lean Startup	The Startup Way (2017) — corporate innovation
April Dunford	Obviously Awesome	Sales Pitch (2023) — positioning → sales handoff
Kim & Mauborgne	Blue Ocean Strategy	Blue Ocean Shift (2017), Beyond Disruption (2023)
Neil Rackham	SPIN Selling	Major Account Sales Strategy (1989)
Rob Fitzpatrick	The Mom Test	The Mom Test 2.0 (2024)
Ramanujam & Tacke	Monetizing Innovation	The Smarter Startup (2024)

Proposed Priority

Phase 1 — Highest impact (direct sequels / companions):

1. $100M Money Models — completes Hormozi trilogy
2. Pre-Suasion — companion to Influence
3. Switch — behavior change (critical for fintech/adoption)
4. Inside the Tornado — sequel to Crossing the Chasm

Phase 2 — Operational layer:
5. Marketing Made Simple — operationalizes StoryBrand
6. Escape Velocity — scaling without legacy drag
7. Decisive — founder decision-making
8. The Startup Owner's Manual — full Customer Development playbook

Phase 3 — Enrichment:
9. Dealing with Darwin — corporate innovation lifecycle
10. The Smarter Startup — modern pricing for startups

Question

Should these be tracked as individual issues per book, or as a single tracking issue with checkboxes? Happy to break this out if preferred.

[23r2efewvcs]

Additional Context: File Structure & Two Types of Gaps

Observed File Structure

Each skill follows this pattern:

• skill-name/ SKILL.md ← Required: entry point, decision trees, key frameworks
• frameworks.md ← Required: detailed framework breakdowns
• cases.md ← Required: real company case studies
• examples.md ← Required: templates, worksheets, worked examples
• integration.md ← Required: how this skill relates to others
• {book-specific}.md ← Optional: companion books or unique concepts

Book-specific files already in the repo:

• influence/pre-suasion.md — companion book (Cialdini 2016)
• influence/principles.md — 7 principles deep-dive
• influence/replication-notes.md — replication study notes
• 100m-leads/lead-getters.md — Hormozi's Lead Getters concept
• 100m-leads/paid-ads.md — Hormozi's paid ads framework

Two Types of Gaps

Type A: New skill needed — book has unique standalone frameworks:

Book	Author	Existing Skill	Why new skill
$100M Money Models (2024)	Hormozi	100m-offers, 100m-leads	Completes trilogy. Monetization models distinct from offers/leads
Switch (2010)	Heath	made-to-stick	Behavior change ≠ messaging. Rider/Elephant/Path framework
Decisive (2013)	Heath	made-to-stick	Decision-making ≠ messaging. WRAP framework standalone
Inside the Tornado (1995)	Moore	crossing-the-chasm	What happens AFTER crossing. Whole-product, bowling pin strategy
Escape Velocity (2011)	Moore	crossing-the-chasm	Avoid legacy pull. Three horizons framework
The Startup Owner's Manual (2012)	Blank	four-steps	Expanded hands-on Customer Development
Marketing Made Simple (2020)	Miller	storybrand	Operationalizes StoryBrand into funnels, emails, wireframes

Type B: Companion file needed — add {book}.md to existing skill directory:

Book	Author	Existing Skill	Suggested file
Pre-Suasion (2016)	Cialdini	influence	✅ pre-suasion.md already exists
Blue Ocean Shift (2017)	Kim & Mauborgne	blue-ocean-strategy	blue-ocean-shift.md
Beyond Disruption (2023)	Kim & Mauborgne	blue-ocean-strategy	beyond-disruption.md
The Startup Way (2017)	Ries	lean-startup	startup-way.md
Sales Pitch (2023)	Dunford	obviously-awesome	sales-pitch.md
The Mom Test 2.0 (2024)	Fitzpatrick	mom-test	mom-test-2.md
The Smarter Startup (2024)	Ramanujam	monetizing-innovation	smarter-startup.md
Business Made Simple (2021)	Miller	storybrand	business-made-simple.md
The Power of Moments (2017)	Heath	made-to-stick	power-of-moments.md
Dealing with Darwin (2005)	Moore	crossing-the-chasm	dealing-with-darwin.md
Zone to Win (2015)	Moore	crossing-the-chasm	zone-to-win.md
Major Account Sales Strategy (1989)	Rackham	spin-selling	major-account-sales.md
Yes! 50 Scientifically Proven Ways (2008)	Cialdini	influence	yes-50-ways.md
The Small BIG (2014)	Cialdini	influence	the-small-big.md

Suggested Priority

Phase 1 — New skills:

1. 100m-money-models — completes Hormozi trilogy
2. switch — behavior change (critical for adoption)
3. inside-the-tornado — sequel to Crossing the Chasm
4. marketing-made-simple — operationalizes StoryBrand

Phase 2 — Companion files (quick wins):
5. blue-ocean-strategy/blue-ocean-shift.md
6. crossing-the-chasm/dealing-with-darwin.md
7. lean-startup/startup-way.md
8. obviously-awesome/sales-pitch.md

Phase 3 — New skills:
9. decisive — decision-making frameworks
10. escape-velocity — scaling without legacy drag
11. startup-owners-manual — full Customer Development

Phase 4 — Remaining companion files:
12-24. All remaining Type B companion files

The influence/pre-suasion.md file (~80 lines) is a good template for companion files. It covers key concepts, shows how they combine with the parent skill's frameworks, and notes when the approach fails.