diff --git a/packages/core/src/handler.ts b/packages/core/src/handler.ts
new file mode 100644
index 0000000..06720d3
--- /dev/null
+++ b/packages/core/src/handler.ts
@@ -0,0 +1,32 @@
+import { Platform } from './types';
+
+export interface ParsedPayload {
+    [key: string]: any;
+}
+
+export interface AppHandler {
+
+    // The platform identifier (e.g., 'youtube', 'linkedin')
+
+    platform: Platform;
+
+
+    // Optional priority for the handler. Higher numbers are matched first.
+    // Defaults to 0.
+
+    priority?: number;
+
+
+    // Checks if the URL is supported by this handler.Should be fast and synchronous.
+
+    match(url: string): boolean;
+
+
+    // Parses the URL into a structured payload. Returns null if parsing fails.
+
+    parse(url: string): ParsedPayload | null;
+
+
+    //  Builds a deep link or web URL for the specified OS.
+    buildLink(payload: ParsedPayload, os: 'ios' | 'android' | 'web'): string;
+}
diff --git a/packages/core/src/utils/url.ts b/packages/core/src/utils/url.ts
new file mode 100644
index 0000000..79de949
--- /dev/null
+++ b/packages/core/src/utils/url.ts
@@ -0,0 +1,41 @@
+/**
+ * Normalizes a URL string to a URL object.
+ * Adds 'https://' if protocol is missing.
+ */
+export function normalizeUrl(url: string): URL | null {
+  try {
+    let urlString = url.trim();
+    if (!urlString.startsWith('http://') && !urlString.startsWith('https://')) {
+      urlString = 'https://' + urlString;
+    }
+    return new URL(urlString);
+  } catch {
+    return null;
+  }
+}
+
+/**
+ * Extracts path segments from a URL object, ignoring empty segments.
+ */
+export function extractPathSegments(url: URL): string[] {
+  return url.pathname.split('/').filter((segment) => segment.length > 0);
+}
+
+/**
+ * Checks if the hostname matches any of the allowed domains.
+ * Handles 'www.' prefix automatically.
+ */
+export function matchHostname(url: URL, allowedDomains: string[]): boolean {
+  const hostname = url.hostname.toLowerCase().replace(/^www\./, '');
+  return allowedDomains.some((domain) => {
+    const normalizedDomain = domain.toLowerCase().replace(/^www\./, '');
+    return hostname === normalizedDomain || hostname.endsWith('.' + normalizedDomain);
+  });
+}
+
+/**
+ * Safely extracts a query parameter.
+ */
+export function getQueryParam(url: URL, param: string): string | null {
+  return url.searchParams.get(param);
+}