diff --git a/CHANGES/+self_service_user.feature b/CHANGES/+self_service_user.feature
new file mode 100644
index 0000000000..d393c341f0
--- /dev/null
+++ b/CHANGES/+self_service_user.feature
@@ -0,0 +1 @@
+Added ability for non-admin users to update their personal account fields
diff --git a/pulpcore/app/serializers/__init__.py b/pulpcore/app/serializers/__init__.py
index 6fa1eb2c66..9647d603a3 100644
--- a/pulpcore/app/serializers/__init__.py
+++ b/pulpcore/app/serializers/__init__.py
@@ -117,6 +117,7 @@
     GroupSerializer,
     GroupUserSerializer,
     LoginSerializer,
+    LoginUpdateSerializer,
     NestedRoleSerializer,
     RoleSerializer,
     UserRoleSerializer,
diff --git a/pulpcore/app/serializers/user.py b/pulpcore/app/serializers/user.py
index dd54f5822d..bcfc9b546b 100644
--- a/pulpcore/app/serializers/user.py
+++ b/pulpcore/app/serializers/user.py
@@ -5,7 +5,7 @@
 from django.contrib.auth import get_user_model
 from django.contrib.auth import login as auth_login
 from django.contrib.auth.models import Permission
-from django.contrib.auth.hashers import make_password
+from django.contrib.auth.hashers import make_password, check_password
 from django.contrib.auth.password_validation import validate_password
 from django.contrib.contenttypes.models import ContentType
 from rest_framework import serializers
@@ -548,3 +548,62 @@ def create(self, validated_data):
         user = self.context["request"].user
         auth_login(self.context["request"], user)
         return user
+
+
+class LoginUpdateSerializer(serializers.ModelSerializer):
+    username = serializers.CharField(
+        help_text=_("150 characters or fewer. Letters, digits and @/./+/-/_ only."),
+        max_length=150,
+        validators=[UniqueValidator(queryset=User.objects.all())],
+        required=False,
+    )
+    old_password = serializers.CharField(
+        help_text=_("Old password"),
+        write_only=True,
+        required=False,
+        style={"input_type": "password"},
+    )
+    new_password = serializers.CharField(
+        help_text=_("New password"),
+        write_only=True,
+        required=False,
+        style={"input_type": "password"},
+    )
+    first_name = serializers.CharField(
+        help_text=_("First name"),
+        max_length=150,
+        allow_blank=True,
+        required=False,
+    )
+    last_name = serializers.CharField(
+        help_text=_("Last name"),
+        max_length=150,
+        allow_blank=True,
+        required=False,
+    )
+    email = serializers.EmailField(
+        help_text=_("Email address"),
+        allow_blank=True,
+        required=False,
+    )
+
+    def validate(self, data):
+        data = super().validate(data)
+        if "new_password" in data and "old_password" not in data:
+            raise serializers.ValidationError(_("Old password is required to update the password."))
+        if "new_password" in data and "old_password" in data:
+            old_password = data.pop("old_password")
+            new_password = data.pop("new_password")
+            if not check_password(old_password, self.context["request"].user.password):
+                raise serializers.ValidationError(_("Old password is incorrect."))
+            if new_password == old_password:
+                raise serializers.ValidationError(
+                    _("New password cannot be the same as the old password.")
+                )
+            validate_password(new_password)
+            data["password"] = make_password(new_password)
+        return data
+
+    class Meta:
+        model = User
+        fields = ("username", "old_password", "new_password", "first_name", "last_name", "email")
diff --git a/pulpcore/app/viewsets/user.py b/pulpcore/app/viewsets/user.py
index ea882dfc34..33422e02bc 100644
--- a/pulpcore/app/viewsets/user.py
+++ b/pulpcore/app/viewsets/user.py
@@ -26,6 +26,7 @@
     GroupUserSerializer,
     GroupRoleSerializer,
     LoginSerializer,
+    LoginUpdateSerializer,
     RoleSerializer,
     UserSerializer,
     UserRoleSerializer,
@@ -453,6 +454,20 @@ def delete(self, request):
         auth_logout(request)
         return Response(status=204)
 
+    @extend_schema(
+        operation_id="login_update",
+        request=LoginUpdateSerializer,
+        responses={200: LoginUpdateSerializer},
+    )
+    def patch(self, request):
+        instance = request.user
+        serializer = LoginUpdateSerializer(
+            instance, data=request.data, context={"request": request}, partial=True
+        )
+        serializer.is_valid(raise_exception=True)
+        serializer.save()
+        return Response(serializer.data, status=status.HTTP_200_OK)
+
 
 # Annotate without redefining the post method.
 extend_schema(operation_id="login")(LoginViewSet.post)
diff --git a/pulpcore/tests/functional/api/test_users_groups.py b/pulpcore/tests/functional/api/test_users_groups.py
index c046d5849c..17d2a514ee 100644
--- a/pulpcore/tests/functional/api/test_users_groups.py
+++ b/pulpcore/tests/functional/api/test_users_groups.py
@@ -27,6 +27,72 @@ def test_filter_users(pulpcore_bindings, gen_user):
     assert len(users.results) == 1
 
 
+@pytest.mark.parallel
+def test_user_self_service(pulpcore_bindings, gen_user):
+    """Test that users can update their own user information."""
+    prefix = str(uuid.uuid4())
+    user = gen_user(username=f"{prefix}_newbee")
+    pro_user = gen_user(username=f"{prefix}_pro")
+    new_body = {
+        "email": "test@example.com",
+        "first_name": "Test",
+        "last_name": "User",
+    }
+    with user:
+        user_updated = pulpcore_bindings.LoginApi.login_update(new_body)
+        assert user_updated.email == new_body["email"]
+        assert user_updated.first_name == new_body["first_name"]
+        assert user_updated.last_name == new_body["last_name"]
+
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.LoginApi.login_update({"username": pro_user.username})
+        assert exc.value.status == 400
+        assert "This field must be unique" in exc.value.body
+
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.UsersApi.read(user.user.pulp_href)
+        assert exc.value.status == 403
+
+    user_read = pulpcore_bindings.UsersApi.read(user.user.pulp_href)
+    assert user_read.email == user_updated.email
+    assert user_read.first_name == user_updated.first_name
+    assert user_read.last_name == user_updated.last_name
+
+    # Try password update scenarios
+    with user:
+        new_password = str(uuid.uuid4())
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.LoginApi.login_update(
+                {"old_password": "wrong_password", "new_password": new_password}
+            )
+        assert exc.value.status == 400
+        assert "Old password is incorrect." in exc.value.body
+
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.LoginApi.login_update(
+                {"old_password": user.password, "new_password": user.password}
+            )
+        assert exc.value.status == 400
+        assert "New password cannot be the same as the old password." in exc.value.body
+
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.LoginApi.login_update({"new_password": "1234567890"})
+        assert exc.value.status == 400
+        assert "Old password is required to update the password." in exc.value.body
+
+        pulpcore_bindings.LoginApi.login_update(
+            {"old_password": user.password, "new_password": new_password}
+        )
+        with pytest.raises(pulpcore_bindings.ApiException) as exc:
+            pulpcore_bindings.LoginApi.login()
+        assert exc.value.status == 401
+        assert "Invalid username/password" in exc.value.body
+        user.password = new_password
+        with user:
+            user_read = pulpcore_bindings.LoginApi.login_read()
+            assert user_read.username == user.username
+
+
 @pytest.mark.parallel
 def test_crd_groups(pulpcore_bindings, gen_object_with_cleanup):
     """Test that a group can be crd."""