diff --git a/src/main/java/com/swyp/server/domain/habit/repository/HabitRepository.java b/src/main/java/com/swyp/server/domain/habit/repository/HabitRepository.java
index 16a3109..1425b2f 100644
--- a/src/main/java/com/swyp/server/domain/habit/repository/HabitRepository.java
+++ b/src/main/java/com/swyp/server/domain/habit/repository/HabitRepository.java
@@ -39,6 +39,10 @@ List<Habit> findAllByUserIdAndStatusOrderByIsCompletedAscIdDesc(
     List<Habit> findAllByUserIdsAndStatusOptional(
             @Param("userIds") List<Long> userIds, @Param("status") RewardStatus status);
 
+    @EntityGraph(attributePaths = "user")
+    @Query("SELECT h FROM Habit h WHERE h.status = 'IN_PROGRESS' AND h.expiredAt < :now")
+    List<Habit> findExpiredHabits(@Param("now") LocalDateTime now);
+
     @Modifying(clearAutomatically = true)
     @Query(
             "UPDATE Habit h "
diff --git a/src/main/java/com/swyp/server/domain/habit/service/HabitScheduler.java b/src/main/java/com/swyp/server/domain/habit/service/HabitScheduler.java
index 6af6f52..d8c569d 100644
--- a/src/main/java/com/swyp/server/domain/habit/service/HabitScheduler.java
+++ b/src/main/java/com/swyp/server/domain/habit/service/HabitScheduler.java
@@ -1,8 +1,15 @@
 package com.swyp.server.domain.habit.service;
 
+import com.swyp.server.domain.family.service.FamilyRelationService;
+import com.swyp.server.domain.habit.entity.Habit;
 import com.swyp.server.domain.habit.repository.HabitRepository;
+import com.swyp.server.domain.user.entity.User;
+import com.swyp.server.domain.user.entity.UserType;
+import com.swyp.server.global.notification.NotificationService;
 import java.time.LocalDateTime;
 import java.time.ZoneId;
+import java.util.List;
+import java.util.Map;
 import lombok.RequiredArgsConstructor;
 import lombok.extern.slf4j.Slf4j;
 import org.springframework.scheduling.annotation.Scheduled;
@@ -15,12 +22,41 @@
 public class HabitScheduler {
 
     private final HabitRepository habitRepository;
+    private final NotificationService notificationService;
+    private final FamilyRelationService familyRelationService;
 
     @Transactional
     @Scheduled(cron = "0 0 0 * * *", zone = "Asia/Seoul")
     public void checkExpiredHabits() {
         log.info("만료된 습관 체크 스케줄러 시작");
-        habitRepository.updateExpiredHabitsStatus(LocalDateTime.now(ZoneId.of("Asia/Seoul")));
+        LocalDateTime now = LocalDateTime.now(ZoneId.of("Asia/Seoul"));
+
+        List<Habit> expiredHabits = habitRepository.findExpiredHabits(now);
+
+        expiredHabits.stream()
+                .filter(h -> h.getUser().getUserType() == UserType.CHILD)
+                .forEach(
+                        h -> {
+                            notificationService.sendToUser(
+                                    h.getUser().getId(),
+                                    "해봄",
+                                    "보상을 받을 수 있어요. 지금 바로 확인해 볼까요?",
+                                    Map.of());
+
+                            List<Long> parentIds =
+                                    familyRelationService
+                                            .getConnectedMembers(h.getUser().getId())
+                                            .stream()
+                                            .filter(m -> m.getUserType() == UserType.PARENT)
+                                            .map(User::getId)
+                                            .toList();
+                            if (!parentIds.isEmpty()) {
+                                notificationService.sendToUsers(
+                                        parentIds, "해봄", "자녀가 습관을 완료했어요. 보상을 줄 시간이에요!", Map.of());
+                            }
+                        });
+
+        habitRepository.updateExpiredHabitsStatus(now);
     }
 
     @Transactional
diff --git a/src/main/java/com/swyp/server/global/notification/PushNotificationScheduler.java b/src/main/java/com/swyp/server/global/notification/PushNotificationScheduler.java
index 1f0647e..a03aa5e 100644
--- a/src/main/java/com/swyp/server/global/notification/PushNotificationScheduler.java
+++ b/src/main/java/com/swyp/server/global/notification/PushNotificationScheduler.java
@@ -78,4 +78,57 @@ public void sendHabitNotRegisteredNotification() {
                 targetIds, "해봄", "아직 등록된 습관이 없어요. 지금 습관을 추가해 볼까요?", Map.of());
         log.info("Habit not registered notification sent to {} users", targetIds.size());
     }
+
+    // 매일 13시 - 할 일 미완료 1차 (모든 유저)
+    @Scheduled(cron = "0 0 13 * * *", zone = "Asia/Seoul")
+    public void sendTodoIncompleteFirstNotification() {
+        LocalDate today = LocalDate.now(SEOUL_ZONE);
+        List<User> users = userRepository.findAllActive();
+        List<Long> userIds = users.stream().map(User::getId).toList();
+        if (userIds.isEmpty()) return;
+        List<Long> targetIds = todoRepository.findUserIdsWithIncompleteTodo(userIds, today);
+        notificationService.sendToUsers(
+                targetIds, "해봄", "아직 완료하지 않은 할 일이 있어요. 지금 확인해 볼까요?", Map.of());
+        log.info("Todo incomplete 1st notification sent to {} users", targetIds.size());
+    }
+
+    // 매일 12시 - 습관 미완료 1차 (모든 유저)
+    @Scheduled(cron = "0 0 12 * * *", zone = "Asia/Seoul")
+    public void sendHabitIncompleteFirstNotification() {
+        List<User> users = userRepository.findAllActive();
+        List<Long> userIds = users.stream().map(User::getId).toList();
+        if (userIds.isEmpty()) return;
+        List<Long> targetIds = habitRepository.findUserIdsWithIncompleteHabit(userIds);
+        notificationService.sendToUsers(
+                targetIds, "해봄", "아직 완료하지 않은 습관이 있어요. 지금 바로 실천해 볼까요?", Map.of());
+        log.info("Habit incomplete 1st notification sent to {} users", targetIds.size());
+    }
+
+    // 매주 일요일 20시 - 성장탭 확인 알림
+    @Scheduled(cron = "0 0 20 * * SUN", zone = "Asia/Seoul")
+    public void sendWeeklyGrowthNotification() {
+        List<User> users = userRepository.findAllActive();
+        List<Long> childIds =
+                users.stream()
+                        .filter(u -> u.getUserType() == UserType.CHILD)
+                        .map(User::getId)
+                        .toList();
+        List<Long> parentIds =
+                users.stream()
+                        .filter(u -> u.getUserType() == UserType.PARENT)
+                        .map(User::getId)
+                        .toList();
+        if (!childIds.isEmpty()) {
+            notificationService.sendToUsers(
+                    childIds, "해봄", "이번 주가 마무리 됐어요. 나의 성장을 확인해 보세요!", Map.of());
+        }
+        if (!parentIds.isEmpty()) {
+            notificationService.sendToUsers(
+                    parentIds, "해봄", "이번 주가 마무리 됐어요. 자녀의 성장을 확인해 보세요!", Map.of());
+        }
+        log.info(
+                "Weekly growth notification sent to {} children, {} parents",
+                childIds.size(),
+                parentIds.size());
+    }
 }