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First CBD wellness retail store in Apex, NC — transformation from smoke shop to holistic health center with naturopathic, orthomolecular, and nutrition-based wellness.

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CBD Continuum Banner

CBD Continuum Retail

CBD Continuum was the first CBD wellness retail store in Apex, North Carolina.

Founded and operated by Meg Montañez-Davenport, board certified in holistic nutrition (NANP/HNCB) with doctoral-level training in naturopathic medicine and specialization in orthomolecular concepts, the venture represented a full end-to-end transformation of a former smoke shop into a modern wellness facility.

The project encompassed:

  • physical renovation and spatial redesign
  • brand identity and customer experience design
  • formulation strategy and product mockups
  • retail operations and community education

This real-world buildout later informed the transition into digital health systems, analytics, and blockchain-based governance under Future Systems Lab.


🧠 Wellness Philosophy

The store emphasized whole-person wellness education, integrating nutrition-based, orthomolecular-inspired concepts with plant-derived products.

Offerings were positioned as educational and lifestyle support, not medical treatment.


🌿 Formulation Lineup (Design & Product Mockups)

The following formulations represent product design artifacts and retail mockups created during operations:

  • 🍏 Anxiety Relief — Apple (Quercetin)
    Antioxidant-focused formulation concept supporting calm and inflammation modulation

  • 🫐 Mood Support — Mixed Berry (Anthocyanins)
    Educational formulation illustrating cognitive clarity and mood balance concepts

  • 🍋 Detox — Lemon (Citrus Bioflavonoids)
    Designed to showcase hepatic-support and immune-resilience education

  • 🌙 Sleep — Blueberry & Lavender (CBN Blend)
    Conceptual sleep-support product highlighting circadian rhythm education

  • 🌼 Relaxation — Passionflower (Flavonoids)
    Calm-focus formulation emphasizing botanical synergy

  • 🌿 Focus & Clarity — Peppermint (Menthol Blend)
    Terpene-based concept for alertness and sensory clarity

All products shown are historical design artifacts and are not currently marketed.


♻️ Sustainability Practices

CBD Continuum emphasized environmentally responsible retail design:

  • Hemp-based cartons and recyclable glass
  • FSC-certified stock with soy-based inks
  • Plant-derived adhesives and biodegradable void fill
  • Right-sized packaging to reduce shipping emissions
  • Reuse guidance for bottles and droppers

🏘️ Public Health & Community Impact

  • Education & Access: In-person discussions on holistic nutrition, amino acids, and cannabinoid science
  • Integrity & Quality: Voluntary adherence to GMP-aligned practices in an unregulated market
  • Transparency: Third-party laboratory testing with published Certificates of Analysis (COAs)
  • Pandemic Response: Wellness delivery support for sick and homebound community members during COVID-19
  • Cultural Impact: Helped reframe community perception of natural medicine and wellness retail

🔄 Evolution Into Digital Health

Following the physical retail phase, operations transitioned online.

The knowledge gained from formulation, compliance, education, and consumer trust directly informed the development of digital health, analytics, and blockchain architectures, later formalized as Future Systems Lab projects including:

  • EncryptHealth — consent-first health data architecture
  • HypnoNeuro — gamified mental-wellness education systems

🏗️ Repository Structure

  • Before-Renovation: Original site photos and transformation media
  • After-Renovation: Final wellness center visuals and promotional assets

🎥 Renovation & Promo Media (Archival)

These videos are preserved as historical documentation:

  • CBD Continuum Renovation Video — Google Drive (preview)
  • CBD Continuum Promotional Video — Google Drive (preview)

⚠️ Disclaimer

CBD Continuum Retail was a fully operating, brick-and-mortar wellness retail business that previously served the Apex, North Carolina community.

This repository presents the project retrospectively as a historical and professional case study.
It does not represent an active retail operation, medical practice, or health service.

All formulations, wellness concepts, product mockups, and materials are shown for educational, design, archival, and portfolio purposes only and are not intended as medical advice or current product offerings. educational, design, and portfolio purposes only.


© 2025 Future Systems Lab
All rights reserved. Unlicensed.
Research and educational use only.

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First CBD wellness retail store in Apex, NC — transformation from smoke shop to holistic health center with naturopathic, orthomolecular, and nutrition-based wellness.

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