Adobe Analytics provides real-time analytics and detailed segmentation capabilities across all marketing channels, enabling organizations to discover high-value audiences and power customer intelligence.
URL: Visit APIs.json URL
Run: Capabilities Using Naftiko
- Adobe, Analytics, Business Intelligence, Customer Intelligence, Digital Marketing, Marketing, Web Analytics
- Created: 2024-01-01
- Modified: 2026-04-18
The Adobe Analytics 2.0 APIs provide programmatic access to data, reports, and administration features within Adobe Analytics. They allow you to perform almost any action available in the Analytics user interface, including reporting, segment management, calculated metrics, and component administration.
Human URL: https://developer.adobe.com/analytics-apis/docs/2.0/
- Analytics, Data, Marketing, Metrics, Reporting
- Documentation
- APIReference
- OpenAPI
- OpenAPI
- Authentication
- GettingStarted
- RateLimits
- GettingStarted
- GitHubRepository
The Bulk Data Insertion API (BDIA) lets you upload server-side call data in batches of compressed CSV files instead of using client-side libraries such as AppMeasurement. It is the recommended successor to the single-event Data Insertion API for high-volume server-side data collection.
Human URL: https://developer.adobe.com/analytics-apis/docs/2.0/guides/endpoints/bulk-data-insertion/
- Analytics, Batch Processing, Data Collection, Server-Side
The Livestream API is a reporting feature in Adobe Analytics that allows clients to receive traffic data processed by Adobe Analytics in real time. Hits are streamed to the client on a hit-by-hit basis in the same order and rate that they are processed by Adobe servers.
Human URL: https://developer.adobe.com/analytics-apis/docs/2.0/guides/endpoints/livestream/
- Analytics, Data, Real-Time, Streaming
The Data Repair API allows you to permanently delete or transform data that has already been ingested in Adobe Analytics. It provides endpoints for estimating repair scope, creating repair jobs, and monitoring job status.
Human URL: https://developer.adobe.com/analytics-apis/docs/2.0/guides/endpoints/data-repair/
- Analytics, Compliance, Data Management, Privacy
The Data Insertion API allows server-side data submission to Adobe Analytics one event at a time using HTTP GET or POST requests. Unlike the Bulk Data Insertion API which processes compressed CSV files in batches, this API handles individual hit submissions in real time.
Human URL: https://developer.adobe.com/analytics-apis/docs/1.4/guides/data-insertion/
- Analytics, Data Collection, Real-Time, Server-Side
The Adobe Analytics 1.4 APIs provide programmatic access to reporting, classifications, data sources, and report suite configuration. This version is deprecated and scheduled for end-of-life on August 12, 2026.
Human URL: https://developer.adobe.com/analytics-apis/docs/1.4/
- Analytics, Deprecated, Legacy, Reporting
- Portal
- Documentation
- GettingStarted
- Console
- Authentication
- Support
- Support
- StackOverflow
- GitHubOrganization
- ChangeLog
- TermsOfService
- PrivacyPolicy
- StatusPage
- Blog
- GitHubRepository
- JSONSchema
- JSONLD
- GitHubRepository
- GitHubRepository
- Training
- JSONLD
- JSONLD
- SpectralRules
- Vocabulary
- NaftikoCapability
- NaftikoCapability
| Name | Description |
|---|---|
| Real-Time Analytics | Access and analyze data in real time as visitors interact with digital properties. |
| Custom Segmentation | Build custom segments to isolate and analyze specific visitor groups and behaviors. |
| Calculated Metrics | Create derived metrics combining existing metrics with mathematical formulas. |
| Report Suites | Organize and partition data collection across multiple sites and business units. |
| Annotations | Mark specific dates or ranges in reports with notes for contextual analysis. |
| Bulk Data Insertion | Upload server-side event data in compressed CSV batches for high-volume collection. |
| Data Repair | Permanently delete or transform previously ingested data for privacy compliance. |
| Livestream | Receive real-time streaming hit data as each event is processed by Adobe servers. |
| Dimension And Metric Exploration | Programmatically discover all available dimensions and metrics in report suites. |
| Component Tagging | Apply tags to segments, metrics, and other components for organization and discovery. |
| Name | Description |
|---|---|
| Marketing Campaign Analysis | Measure effectiveness of marketing campaigns across channels with attribution and conversion tracking. |
| Customer Journey Optimization | Analyze multi-touch customer journeys to identify drop-off points and optimize conversion paths. |
| Content Performance Tracking | Evaluate which content resonates most with audiences and drives engagement. |
| Audience Discovery And Targeting | Discover high-value audience segments for personalized marketing and advertising. |
| Privacy Compliance Data Management | Delete or repair PII and sensitive data to comply with GDPR, CCPA, and other regulations. |
| Real-Time Monitoring And Alerting | Monitor live traffic and KPIs with streaming data for immediate anomaly detection. |
| Server-Side Data Collection | Collect analytics data from backend systems, IoT devices, and server-side applications. |
| Cross-Channel Reporting | Combine web, mobile, and offline data for unified cross-channel analytics reporting. |
| Name | Description |
|---|---|
| Adobe Experience Platform | Send Analytics data to Experience Platform for unified customer profiles and journey orchestration. |
| Adobe Target | Use Analytics segments to power personalization and A/B testing in Adobe Target. |
| Adobe Audience Manager | Share audience segments between Analytics and Audience Manager for cross-channel activation. |
| Adobe Campaign | Integrate campaign data with Analytics for end-to-end campaign performance measurement. |
| Adobe Customer Journey Analytics | Extend Analytics data into CJA for cross-channel analysis with Experience Platform data. |
| Adobe Launch | Deploy and manage Analytics tags via Adobe Experience Platform Launch tag management. |
| Google Ads | Import Google Ads cost and click data for integrated paid search analytics. |
| Microsoft Power BI | Connect Analytics data to Power BI dashboards for enterprise reporting and visualization. |
Machine-readable API specifications organized by format.
- Adobe Analytics API OpenAPI
- Adobe Analytics Bulk Data Insertion API OpenAPI
- Adobe Analytics Data Repair API OpenAPI
- Adobe Analytics Context
- Adobe Analytics Bulk Data Insertion Context
- Adobe Analytics Data Repair Context
Naftiko capabilities organized as shared per-API definitions composed into customer-facing workflows.
- Adobe Analytics API -- 29 operations for reports, segments, metrics, and components
- Adobe Analytics Bulk Data Insertion -- 4 operations for batch data upload
- Adobe Analytics Data Repair -- 8 operations for data repair jobs
| Workflow | APIs Combined | Tools | Persona |
|---|---|---|---|
| Reporting And Analysis | Analytics API, Data Repair API | 21 | Digital analysts, marketing analysts, and data governance teams |
| Data Collection | Bulk Data Insertion, Analytics API | 6 | Data engineers and implementation teams |
- Adobe Analytics Vocabulary -- Unified taxonomy mapping 11 resources, 25 operations, and 31 schemas across operational (OpenAPI) and capability (Naftiko) dimensions
- Adobe Analytics Spectral Rules -- 21 rules enforcing Adobe Analytics API conventions
FN: Kin Lane
Email: kin@apievangelist.com