I build websites, improve search visibility, and help teams make better decisions with cleaner data. I run Garrett Digital, where I work across SEO, Google Ads, analytics, UX, front-end, and web development.
Before that, I spent 16 years at the American Academy of Family Physicians, where my work grew from internet support and QA into UX, front-end, analytics, and SEO. That background still shapes how I work today, especially on projects where strategy, implementation, and measurement need to line up.
| 🌐 Garrett Digital | |
| 🦋 Bluesky | 🧵 Threads |
- SEO and technical SEO
- Google Ads
- Analytics and measurement
- Web design and development
- E-commerce, internal search, and site structure
- QA, troubleshooting, and documentation
- Building and hardening Astro site generators
- Working in Claude Code and VS Code
- Improving reusable templates and workflows
- Exploring AI systems for research, QA, and implementation
- Thinking about better reporting and search experiences
- Spending time in The SEO Community
Cycling, softball, and travel when possible. Two labs, one chocolate and one yellow. Music, documentaries, good coffee, and kind people.
- How I Used Two AIs to Build an Astro Site Generator with Laravel
- E-commerce Content Strategy: What 379 Product Keywords Reveal About Ranking in 2026
- Are Your E-Commerce Categories Built for the Business or the Customer?
- Astro and GA4: Why Pageview Tracking Breaks & How to Fix It
- Product Feed Management for E-commerce: A Decision Guide

