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Clustering

This project involves customer segmentation for a supermarket mall using K-means, hierarchical, and density-based clustering. By analyzing customer data (age, income, spending score), we aim to divide customers into distinct groups to inform targeted marketing strategies for improved customer satisfaction and sales.

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This project involves customer segmentation for a supermarket mall using K-means, hierarchical, and density-based clustering. By analyzing customer data (age, income, spending score), we aim to divide customers into distinct groups to inform targeted marketing strategies for improved customer satisfaction and sales.

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