docs: Event Date vs Install Date reporting views (LIN-2101) - #161
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RathodDarshil wants to merge 2 commits into
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docs: Event Date vs Install Date reporting views (LIN-2101)#161RathodDarshil wants to merge 2 commits into
RathodDarshil wants to merge 2 commits into
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New features/reporting-time page documenting the Report by toggle: the two date bases, which metrics change, where the toggle applies, cohort maturity behavior on recent days, and remaining ad-network reconciliation gaps. Adds the reporting query parameter to the Reporting API page.
Adds a section explaining why Install Date is disabled in the Retargeting view: networks date retargeting conversions to the re-engagement interaction (= event date), matching AppsFlyer/Adjust conventions of anchoring retargeting cohorts to re-engagement/reattribution date. Scopes the Google/ Meta alignment claim to user-acquisition conversions and adds the practical pairing rule (UA -> Install Date, Retargeting -> Event Date).
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Documents the new Report by: Event Date | Install Date toggle shipping with LIN-2101.
reportingquery parameter (event_datedefault |install_date).Screenshots of the dashboard toggle to be added in a follow-up once the dashboard PR is deployed to staging.
Note: hold merging until the feature PRs are deployed (hazelnut https://github.com/linkrunner-labs/hazelnut/pull/647 + ts-backend + dashboard), since docs publish to prod on merge.