This is a small project where I tried to segment doctors based on their prescription data using RFM analysis (Recency, Frequency, Monetary).
I used a sample dataset to score each doctor and classify them into different groups like high-value, regular, and inactive. This helps in planning better marketing strategies.
I’ve used Python with pandas and matplotlib for this project.
Simple visualizations like pie charts are also added.
doctor_sales_data.csv– the sample datadoctor_segmentation.py– main script -Image– chart imagesREADME.md– this file
Mangesh Reshme
Ex-Pharma Sales | Transitioned Data Analyst
GitHub: mangeshreshme
likendin: [likendin.com/in/mangeshreshme]